Like her most treasured makeup staples, Gucci's favorite wardrobe pieces place an equal emphasis on style and sustainability. "At Westman Atelier, we're always looking to reduce our environmental footprint, so I love supporting designers and brands with similar values," she says of opting for high-quality, planet-friendly pieces built for longevity. From utilizing eco-friendly processes to repurposing fabrics, here are five fresh and sustainably-minded brands on Gucci's radar—and how she's styling them right now.
Maria McManus
"Founded in 2020, Maria McManus offers beautiful, forever pieces constructed of recycled, organic, natural, or biodegradable fibers while reducing waste. This blazer was made using RWS-certified wool and is a versatile workwear pick. I'd pair it with a coordinated suit pant or dress it down with jeans."
Babaà
"I love cheerful colors like this super comfortable pink jumper by Babaà. Their brand collaborates with multi-generations of artisans yet is continually refining their techniques to manufacture their ready-to-wear and accessories as sustainably as possible."
Matteau
"Matteau is an Austrialia-based line I recently discovered, and it made perfect sense to pair this Breton tee with wide chinos on a recent trip to France. The label prioritizes materials with a lower environmental impact and they have the Net Sustain stamp of approval."
Another Tomorrow
"Everything about this brand is extremely thoughtful and transparent, and they even have their own authenticated resale program to ensure pre-loved pieces find a new home. I'm a fan of so many of their designs, from their classic tees to polished jackets, which I styled here with another eco-friendly must-have—my Rothy's sneakers."
Totême
"This monogrammed pajama set makes anything feel elevated, so I find myself wearing it time and again! Totême makes the best, well-edited staples, and I admire that the brand is a member of various organizations to ensure fair production, favorable climate choices, and responsible materials."
Shop all of Gucci's favorites here and read more about Westman Atelier's sustainability commitment and PACT recycling program.
