It was love at first swipe. When Gucci started developing her dream beauty lineup for Westman Atelier, she knew our first-ever true lipstick had to be extra special. While checking off her wishlist with the labs, she tested formula after formula to find it. “I wanted something with a matte yet hydrating finish, vivid payoff yet an airy texture. Plus, it had to be loaded with clean ingredients that nourish, but absolutely no silicones."
Finally, Lip Suede Matte Lipstick is here to tick all the boxes in a chic (refillable!) package. Powered by Hydro Suede Technology, the formula locks in moisture while delivering vivid, matte pigment without drying or feathering—thanks to hyaluronic acid, meadowfoam extract, and kaolin clay. As Gucci explains, “It's also light as a feather and hydrating as a balm due to actives like peptides and antioxidants Vitamins C + E that plump and smooth. The color lasts beautifully and the texture of my lips actually improves with wear!”
Gucci worked with the labs to develop only 10 utterly perfect shades, each inspired by her years of makeup artistry and blending custom shades on set. There's three striking reds (Le Rouge, Pip, and Ma Biche), three wear-them-everywhere nudes (Piqué, Lackër, and Rue), and four lush pinks (Lou Lou, Minx, LFG, and Je Rêve). The latter, Je Rêve, is a blushy nude that has become Gucci's favorite on-the-go staple—using the hidden mirrored cap to easily apply.
With so many super-saturated yet super-nourishing lipsticks to choose from, there's a color (or five!) for everyone. As Gucci says, "One swipe is all you need for that full, cushiony, saturated color that lasts. Every single shade can be customized to look like you."
Here, she reveals the full Lip Suede Matte Lipstick collection—and tries on all ten shades. Watch now!
Shop Lip Suede Matte Lipstick in all 10 shades, exclusively on Westman-Atelier.com
