For Viki Lefèvre, less has always been more. “I’m really minimal,” says the understated French fashion consultant, who begins each morning in her 11th arrondissement apartment with a sculpting gua sha ritual. Then comes Skin Activator serum (for a deep hydrated glow) and Vital Pressed Skincare Powder (for Vitamin C + shine control), but not a trace of concealer. As she explains, “I don’t believe in hiding our imperfections.” 

Leaving her freckles on full display, she channels her natural radiance—the result of a plant-rich diet and Lit Up Highlight Stick. And then there's a subtle final touch of complexion-enhancing color. “I love Les Nudes because it’s not shiny, but it's very hydrating,” she notes of the featherweight four-color lip palette, which she tosses into her Fane bag before heading out the door. As she makes her way through the day, the flattering sheer formula provides the perfect Parisian pick-me-up: “It’s almost my natural tone,” she says, “but better.” Consider it the essential step in achieving that elusive je ne sais quoi.

For a step by step guide to Viki's "wake up"morning ritual, check out her Instagram. Below, she shares her local's guide to Paris, from lifting facials to flowers and beyond.

The Facial 

“I try to see the makeup artist Mayumi Oda once a month for a Carboxytherapy facial massage. She only uses products from Japan; afterwards, all your muscles are de-stressed and your face is naturally lifted. You really see the difference. I also like the treatments at Oh My Cream and myBlend.” 

The Workout

“I take a Reformer class at Reformation Pilates in the Marais at least three times a week. If I can, I’ll go every day!”

175 Rue du Temple, 75003 

The Market 

“Locavore is a small épicerie close to my apartment in the 11th. The owner works only with French producers, so it’s all very fresh. It’s a little expensive, but it’s worth it.”

12 Rue Alphonse Baudin, 75011

The Vintage Shop

“I’m so into vintage right now because the quality is much better. I’ve found amazing pieces at Bobby; their selection is mostly from the 90s. I also love Paris Paris, Nuovo, and Nouvelle Jeunesse.”

89 Rue Réaumur, 75002 

The Body Treatment

“I love getting lymphatic drainage massages at Badass Body. You feel so light after.”

37 Rue Faidherbe, 75011 

The Florist 

“I love to pick up flowers at my local florist, Fragrance, on Rue Saint-Sébastien.” 

14 Rue Saint-Sébastien, 75011 

The Restaurant 

“I’ve been going to Martin Boire et Manger on Boulevard du Temple since it opened. Everything on the plate is from the owner’s garden. Another favorite is Poulette, which is a typical French bistro with great decoration from the French cancan and the best espresso martinis!"

Martin Boire et Manger:  24 Boulevard du Temple, 75011

Poulette: 3,rue Étienne Marcel, 75001